Launched in 2017, Squishmallows (TM) has become a global sensation with more than 590 million lifetime plush units sold worldwide. Known for their ultra-soft texture, collectible appeal, and a diverse cast of lovable styles, Squishmallows (TM) has built a devoted fan base and cemented its place in pop culture. Jazwares (TM), a global leader in play and entertainment, continues to expand the Squishmallows (TM) universe through innovative collaborations, new consumer products categories, and unforgettable fan experiences.